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Animal Welfare Association of New Jersey

Building a Place where Happiness Begins

AWA has exciting news to share with you...

Dear Animal Lovers,

It is my pleasure to share that after an extensive feasibility study, we will begin a capital campaign this fall to construct a new shelter and adoption center; it will be a place where happiness begins.

AWA’s deteriorating shelter facility is an obstacle to serving our community’s pets and people.  The new building will “ground and round” our innovative and nationally recognized lifesaving programs so AWA can continue helping pets and caring for people for another seventy years.

Our $2.5 million dollar Building a Place Where Happiness Begins campaign will follow well-documented best practices for successful capital campaigns.  We will enter the most important Quiet Phase this fall.  The majority of a capital campaign’s funds come during this time from compassionate donors able to make a capital gift.  Once this phase is completed, we will enter the Public Phase.   This is the part of a campaign filled with generalized marketing, frequent progress updates, news coverage, and public pleas for support.

To make a capital campaign gift or multi-year pledge during the all-important Quiet Phase, to discuss available naming opportunities, or to learn how to structure a planned gift that qualifies as a capital campaign donation, please reach out to Maya Richmond, Executive Director by phone at 856-424-2288 x109 or by email at   For additional inquires please contact Gina Guida, Director of Development by email at or by phone at 856-424-2288 x 110.

AWA is “more than a shelter,” and amazing things happen because people believe in the mission.  I hope you will join us in building a place where happiness can begin.


Maya Richmond
Executive Director